McKesson Amplify Video

A promise kept

McKesson Amplify is a strategic initiative designed to support state pharmacy associations and their advocacy efforts that empower pharmacists, pharmacy owners and their team.

In 2024, McKesson boldly committed to awarding dedicated funding, along with resources and training, to eligible state pharmacy associations across all 50 states to help meet association advocacy goals.

Morby Create developed and produced a video announcing the achievement of their goal, created for the 2025 ideaShare conference—an annual event that empowers current and future independent pharmacists.