NBC “The Voice“ Promo
(Tegna Media / Hatch-NBC Affiliates)

This social promo was designed to be a taggable template for NBC affiliates to use as part of their media library.

We took advantage of it being an election year and spoofed a political ad that takes a left turn to create a disruptive element to highlight the network's lineup leading the viewer to participate in a Facebook quiz to learn more.

“The Voice” social promo eventually became one of the top 5 used assets by NBC affiliates saving time and increasing productivity.

A woman smiling, wearing a hat, with the overlay text "Raise Your Voice presented by Dish" and a logo of a hand holding a microphone making a peace sign for The Voice TV show.
The logo for the show 'The Voice' with red neon lights and geometric background, indicating it airs on Mondays and Tuesdays.
A man drawing a large red 'X' inside a black rectangle on a gray wall, next to the word 'VOTE' written in colorful chalk.